

Top Shelf Painting, LLC
Top Shelf Painting is a newly established, independently owned interior painting business in the Davis, West Virginia area that needed a simple, clean identity for print business collateral.
The challenge was to create a logo for the small business owner that was specified to be as simple as possible, but that married disparate ideas within the business name. The creative solution was the development of streamlined iconography that takes the idea of high quality services from unexpected inspiration. As the client was starting out with print-only collateral, I designed the artwork and type logo specifically with the flexibility to have the elements be taken apart and reassembled in different ways as business needs develop.
Project Type Identity
Tools Adobe Suite
Role Designer + Creative Direction, Independent
Year 2025